Profile
Best Buy is a multi-national, e-commerce, and physical retailer of consumer electronics, including tablets and computers, mobile phones, large and small appliances, digital imaging, televisions, entertainment products, and related accessories. Some recently released products available in Best Buy retail stores are the Xbox One, Playstation 4, iPad Air, and many more. Best Buy also offers technology services such as support, repair, installation and troubleshooting. This is done under the Geek Squad brand. They operate online retail commerce, retail stores and call centers. Best Buy conducts operations under several names. Names include: Best Buy, Best Buy Mobile, The Carphone Warehouse, Five Star, Future Shop, Geek Squad, Magnolia Audio Video, Pacific Sales, and The Phone House. In Canada, Best Buy Operates under the brand names of Best Buy, Best Buy Mobile, Cell Shop, Connect Pro, Future Shop, and Geek Squad. In Europe, operations are run under the brand names of The Carphone Warehouse, The Phone House, and Geek Squad. Operations in China run under the brand names of Best Buy Mobile and Five Star. In Mexico, operations run under Best Buy, Best Buy Express, and Geek Squad. You can find more information about Best Buy's subsidiaries and business strategies below.
Subsidiaries
BEST BUY MOBILE Best Buy Co., Inc. 7601 Penn Avenue S. Richfield, MN 55423 (612) 291-1000 Website: http://bestbuymobile.com/ |
THE CARPHONE WAREHOUSE
1 Portal Way
London
W3 6RS
United Kingdom
Website: http://www.carphonewarehouse.com/
1 Portal Way
London
W3 6RS
United Kingdom
Website: http://www.carphonewarehouse.com/
FUTURE SHOP
Future Shop Canadian Headquarters
Customer Support Dept.
8800 Glenlyon Parkway,
Burnaby, BC V5J 5K3
Website: http://www.futureshop.ca/
Future Shop Canadian Headquarters
Customer Support Dept.
8800 Glenlyon Parkway,
Burnaby, BC V5J 5K3
Website: http://www.futureshop.ca/
GEEK SQUADBest Buy Corporate Customer Care
P.O. Box 9312
Minneapolis, MN 55440
Website: http://www.geeksquad.com/
P.O. Box 9312
Minneapolis, MN 55440
Website: http://www.geeksquad.com/
MAGNOLIA AUDIO VIDEOBest Buy Co., Inc.
7601 Penn Avenue S.
Richfield, MN 55423
(612) 291-1000
Website: http://www.magnoliaav.com/
7601 Penn Avenue S.
Richfield, MN 55423
(612) 291-1000
Website: http://www.magnoliaav.com/
Strategies
Conglomeration - Best Buy is a major media conglomerate. It is made up of many companies that operate in diversified fields of electronics. Best Buy encompasses mobile phone dealers such as Best Buy Mobile, The Carphone Warehouse, and The Phone House, but also owns multi-product companies such as Pacific Sales.
Globalization - Best Buy reaches out worldwide with its many locations in Europe, Asia, and the Americas. Bust Buy operates dominantly in the United States, but also has locations in Puerto Rico, Mexico, Canada, and China. This company also has global subsidiaries. Examples are Five Star, an appliance store in China, and The Carphone Warehouse, an independent mobile phone retailer in Europe.
Horizontal integration - Best Buy shows a few examples horizontal integration. This company owns various consumer electronic stores such as Future Shop which is prominently located in Canada and Magnolia Audio Video in California. Also, Best Buy's mobile Division, Best Buy Mobile, sells products from Verizon Wireless, AT&T Wireless, Sprint PCS, Boost Mobile, and T-Mobile
Vertical integration - There is strong evidence of vertical integration with Best Buy. This corporation owns many consumer electronics retail stores that distribute the product to the customer such as its home store, Pacific Sales, and Magnolia Audio Video , but also owns services such as the Geek Squad and Best Buy Mobile in which the customer can take a product in to get it upgraded or fixed.
Media synergy - There aren't many significant examples of media synergy with Best Buy because it is a retailer, not a manufacturer, but there is synergy with some of its products. For example, whenever a new Call Of Duty game comes out on shelves, so will special edition Call Of Duty gaming gear such as controllers and headset, and apparel such as t-shirts and sweatshirts.
Globalization - Best Buy reaches out worldwide with its many locations in Europe, Asia, and the Americas. Bust Buy operates dominantly in the United States, but also has locations in Puerto Rico, Mexico, Canada, and China. This company also has global subsidiaries. Examples are Five Star, an appliance store in China, and The Carphone Warehouse, an independent mobile phone retailer in Europe.
Horizontal integration - Best Buy shows a few examples horizontal integration. This company owns various consumer electronic stores such as Future Shop which is prominently located in Canada and Magnolia Audio Video in California. Also, Best Buy's mobile Division, Best Buy Mobile, sells products from Verizon Wireless, AT&T Wireless, Sprint PCS, Boost Mobile, and T-Mobile
Vertical integration - There is strong evidence of vertical integration with Best Buy. This corporation owns many consumer electronics retail stores that distribute the product to the customer such as its home store, Pacific Sales, and Magnolia Audio Video , but also owns services such as the Geek Squad and Best Buy Mobile in which the customer can take a product in to get it upgraded or fixed.
Media synergy - There aren't many significant examples of media synergy with Best Buy because it is a retailer, not a manufacturer, but there is synergy with some of its products. For example, whenever a new Call Of Duty game comes out on shelves, so will special edition Call Of Duty gaming gear such as controllers and headset, and apparel such as t-shirts and sweatshirts.